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Seth Godin: Sliced bread and other marketing delights

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http://www.ted.com In a world of too many options and too little time, our obvious choice is to ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And early adopters, not the mainstream's bell curve, are the new sweet spot of the market.

Channel: People & Blogs
Uploaded: November 30, 1999 at 12:00 am
Author: TEDtalksDirector

Length: 18:58
Rating: 4.85
Views: 72192

Tags: godin  marketing  ted  tedtalks  

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Video Comments

dereksmcclain (November 30, 1999 at 12:00 am)
Its all about the Ideavirus! Unleash the Ideavirus and you will succeed, but you must have a solid product as well.
ChaChinnngK (November 30, 1999 at 12:00 am)
I'd pull over to see the cow.
neoconsulting (November 30, 1999 at 12:00 am)
Great! The blog and the keynotes he makes are really useful. Is the same you live at USA or Perú.
incomegurus (November 30, 1999 at 12:00 am)
Excellent!Iva
jefffaldalen (November 30, 1999 at 12:00 am)
Great video and I look forward to your next one. Hey if you get a chance, stop by my channel and check out what I have going on. Let me know when you have something up
jefffaldalen (November 30, 1999 at 12:00 am)
Great video and I look forward to your next one. Hey if you get a chance, stop by my channel and check out what I have going on. Let me know when you have something up
michaeljjeffrey (November 30, 1999 at 12:00 am)
You know what's remarkable? Seth Godin is the voice of Big Bird !!
cputrdoc (November 30, 1999 at 12:00 am)
Okay, I noticed "something remarkable" to comment on: the french bread baker started off dead and used to live in Paris, and by the end of the topic, he was alive in living in London?
shardul2050 (November 30, 1999 at 12:00 am)
what a speech !..
zack907 (November 30, 1999 at 12:00 am)
haha good catch




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